Case Study:

Frenchgate Shopping Centre
Services Involved: Design, Event & Competition Management, Print, Campaign Strategy

The summer campaign for Frenchgate included a diverse range of disciplines. The aim was to engage the public with creative visuals, a great competition and a range of fun shows and activities, within the centre, culminating with the main event - the fashion show.

This three month campaign consisted of two major elements.  Firstly, a competition for one lucky family to be crowned the “Frenchgate Family” and the second, the fashion show, to celebrate the start of the Autumn/Winter collections.

Creative was delivered across a range of mediums including radio, press, digital and POS.  We not only provided the overall campaign concept and visuals but also organized and managed the competition, events and fashion show.